Work
Work Experience
Chief Digital Officer
Flight Club
Stealth Mode
As the digital navigator at Flight Club, I’ve been steering the tech ship with a firm hand on the wheel. From shaping our platform’s vision to managing a team of brilliant developers, I’ve ensured our digital initiatives align perfectly with business goals. I’ve also had the pleasure of designing a sleek user interface for our member booking app, which, if I do say so myself, is a joy to navigate.
2018 · 2022
Head of Growth
Obi
2012 · Present
Founder
Apex Artistry
2013 · 2017
Head of Technology & Marketing
university primetime
During my college days, I co-piloted University Primetime, a blog that became a staple in the college lifestyle scene. I wasn’t just in the backseat either—I drove the design, development, and monetization strategies that turned the blog into a must-visit destination. It was a wild ride, but one that taught me the ins and outs of scaling a digital platform.
2014 · 2016
Marketing Coordinator
Atlantic Records
At Atlantic Records, I got to mix marketing and music—a combo that’s hard to beat. My role was to collaborate with the Urban Marketing department, helping to craft and execute digital campaigns that made some serious noise in the industry. Working with top-tier artists, I contributed to digital strategies that helped releases soar.
2013 · 2014
Marketing Intern
epic records
Earned prestigious internship with Epic Records in the Marketing department. During my time with Epic, I worked on strategic marketing campaigns for artists including Future, Fifth Harmony, Tamar Braxton, TeeFLii, and Meghan Trainor.
2009 · 2016
Freelancer
Upwork (formerly elance)
I started freelancing on Elance (now Upwork) back in high school, eager to expand my skillset by diving into projects that stretched my abilities. Whether it was web design, development, or video production, I’d push myself to learn on the go. That curiosity eventually led me to marketing, where I found the perfect blend of creativity and strategy.
I operate in four main fields
Marketing
My expertise in marketing spans various digital channels, including SEO, social media, and internet marketing. By leveraging targeted strategies and creative campaigns, I have successfully enhanced brand visibility, engagement, and conversion rates across diverse platforms.
Growth
I am adept at driving growth and optimizing performance through data-driven strategies and experimentation. From implementing robust analytics tracking systems to conducting user interviews and A/B testing, I thrive on identifying opportunities for optimization and maximizing conversion rates.
Digital Strategy
I specialize in developing comprehensive digital strategies that drive business growth and foster brand success. From audience research and segmentation to content strategy and monetization, I combine analytical insights with creative vision to deliver impactful solutions tailored to client objectives.
Product
I specialize in product development and strategy, leveraging my experience to create user-centric solutions that drive business objectives. With expertise in UI/UX design, agile planning methodologies, and iterative development processes, I excel in crafting intuitive and engaging digital experiences.